caelin cacciatore
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Fresca: There's Nothing Like It

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Fresca: There's Nothing Like It

Spec work done for advertising Fresca's newly designed can and to create a more recognizeable brand message. This direction was focused on how Fresca has a unique taste all of its own (in more ways than one).

I focused on surreal, sensual imagery to evoke an offbeat rendition of the taste, look and feel of Fresca.

Role: Art Direction, Design

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